WEXFORD, P.A., Sept. 29, 2016 – Webbula, one of the industry leaders in providing marketable deterministic data, announced today that it has successfully achieved EU-U.S. Privacy Shield certification with the U.S. Department of Commerce and the DMA Privacy Shield Program.
Webbula provides deterministic audiences and data segments for desktop and mobile campaigns to hundreds of businesses. Its early adoption of the EU-U.S. Privacy Shield Framework and the DMA Privacy Shield Program continues Webbula’s unwavering advocacy for consumer privacy, transparency, and choice.
The EU-U.S. Privacy Shield Framework was collaboratively crafted and created by the U.S. Department of Commerce and the European Commission. The purpose was to set standards and mechanisms to comply with European Union data protection requirements when transferring personal data from the EU to the US.
“As a leader in data quality, we are quite proud to be among the first in our industry to comply with the highest standards of data security and privacy,” said Douglas Egeth, Webbula’s COO. “Customer confidence and trust have been paramount to Webbula’s success and something we don’t take for granted. We have consistently made, quality, transparency, and security the pillars by which we build our products and run our business.”
Webbula is the industry’s most comprehensive data quality platform. Since 2009, our technology and world-class partner ecosystem have enabled us to provide sophisticated multi-channel solutions to our clients via CloudHygiene, Data Enhancement, and Online Audience Targeting. Webbula’s data technology enables marketers to mitigate email delivery threats, enhance CRM lists, and create actionable audiences for desktop and mobile ad serving. For more information, visit webbula.com to learn more