Make it to the inbox with Email Hygiene
Stay off of blocklists and drastically reduce your chances for landing yourself in a honeypot or spam trap. Only our email hygiene, the industry-leading email list cleansing service, will immediately identify email threats that are negatively impacting your marketing campaigns.
Review these email hygiene best practices to maintain data quality:
- Develop a list cleansing policy
- Fix typos in your email list
- Remove suspicious addresses
- Protect from bot sign-ups with reCaptcha
- Check for throwaway email addresses
- Suppress your complainers from regular campaigns
- Use double opt-in
- Monitor for blocklists regularly with a tool like MXToolbox
- Educate your team with a data policy document