Trendline and Webbula The last quarter of the year is the busiest and most competitive time for email marketers. To ensure your email campaigns are reaching the inbox and your…
Email Hygiene Services Email is not dead, in fact, it continues to grow in importance every year. Marketers are utilizing and relying on the speed, personalization, customization and targeting that…
A greylisting is simply another way of protecting email users against potential spam attacks. Here’s how it works. A mail transfer agent (MTA) will use a greylisting (or graylisting)…
From the Desk of Webbula CEO, Vince Cersosimo Last month I used this platform to express my concerns regarding the evolution of our industry, specifically in regards to changes brought…
Inbox Pros and Webbula have teamed up to create a white paper, “Increased Deliverability Starts With Good Email Hygiene” to give email marketers tips for best email practices. Marketers…
Fake it till you make it? We live in a world where submitting fake email addresses is increasingly becoming a serious issue. More and more consumers are guilty of doing…
What are the best practices for welcoming subscribers to your email list? Before you send out an email trying to sell something to your subscriber, you should make a good…
Email Marketing can be an inexpensive way to reach your customers and prospects. Who wouldn’t want to take advantage of this tactic to gain more business and generate a healthy…
What are the ingredients of a good email campaign? Start with good quality content about your brand, wrap it around a nice design, and then hit the send button. Well…
What are the ingredients of a good email marketing campaign? Start with good quality content about your brand, wrap it around a nice design, and then hit the send button….
What are Email Phishing Scams? Email phishing scams are one of the most dangerous threats in the email world today and humans happen to be the easiest bait. But what…
Your marketing team has been working very hard on the new email campaign, but as you’re completing the final touches you realize you haven’t updated your email lists in a…
Marketers should really appreciate their unsubscribers, but why? Believe it or not, they are doing a big part of your job for you. Think about it for a minute, most…
The Facts Don’t Lie There always seem to be plenty of news articles debating the death of email. Especially in light of upcoming GDPR changes, Facebook changes, and on-going concerns…
If you happen to be a marketer then this article is for you. No matter your role or the size of your company you might want to pause and ask…
5 Reasons Why You Need Email Hygiene | Video Does your business send emails for Marketing or Promotion? Or does your agency do it for you? These days no matter…
Many email marketers will eventually find themselves on at least one domain or IP blacklist at some point in their history. Believe it or not, it happens to both good…
Political campaign managers and marketers face the same challenges today that more traditional agencies and businesses face – an increasingly fragmented audience spread across a multiplying variety of platforms, media…