Here at Webbula, since 2009, truth in data has been our passion. We are the undisputed industry leader in data quality technology, providing expert marketing solutions. When we aren’t working...
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Data is a part of our daily lives, it is everywhere. Data is collected from simply searching the web on your desktop, phones, making a purchase online or at a…
By: Steve Wagner, Senior Marketing Manager Account Based Marketing (ABM), from small surgical strikes to revolutionizing how you attack your entire outbound marketing plan, is pretty standard fare in most…
Webbula is thrilled to expand our products in response to the growing demand from our customers. Webbula is now proud to present leadHygiene. Marketers, defend your forms with more than…
Let’s start with a question. What is the first thing that comes to your mind when you think about marketing? If you’re thinking customers, you’re correct. If you had other…
Customization and Personalization, we hear these words a lot, and we often hear people using these as if they have the same meaning. But do they really? There is a…
We’re continuing to grow again here at the Webbula Pittsburgh HQ office. The Webbula team is delighted to welcome aboard our new Senior Marketing Manager, Steve Wagner. Steve comes to…
Here we grow again! The Webbula team would like to welcome our new Chief Information Security Officer, Jeremy Fox. Jeremy comes to team Webbula with 10 years’ experience as an…
Email Marketing today is becoming less and less about promoting your products/services and discounts and more about personalizing your subscriber’s experience to serve their wants and needs. When your subscribers…
Webbula might be based in Pittsburgh, but we like to travel, especially early in the year. Our sales team will be making its way around the United States to attend…
A Picture is Worth a Thousand Mbs Images are a big part of learning today. It turns out that some people actually learn better with visuals. Images are also a…
Happy 2019 Email Geeks! It is now day 3 of 365 days, which means everyone is working hard on creating their New Year’s resolutions – whether it’s going to the…
Webbula would like to present to you our 1st Annual collection of 2018 Intelligence Reports. We’ve collected 15 of our best Intelligence Reports of 2018, Webbula Wallpapers, Testimonials and much…
Before Webbula Last Christmas was a brutal time for legendary gift-giver and magical jolly old elf Mr. Claus. His team of elves sent many different types of emails to his…
There is this slightly overweight older man who wears a red coat and comes around once a year with his magical reindeer, lands his old-timey sleigh directly on your roof,…
The holiday season is here! Thanksgiving, Black Friday, and Cyber Monday are the biggest shopping days of the year and are literally just a few days away. Since we’re on…
Data Onboarding is a topic that’s been generating a lot of chatter in the marketing world lately. The MarTech industry has been buzzing by the potential of utilizing offline data…
You can’t enjoy a thanksgiving dinner with just a turkey and no sides. So why would you want a customer name with no email address? Don’t try to take the…
Webbula Data Appends is a powerful set of data quality tools that can help marketers reconnect with and learn more about their customers. Watch our latest video for an overview,…
The holiday season is near, which means email marketers are already planning to send out their holiday campaigns. According to multi-channelmerchant.com “this holidays season is projected to rake in $123…
With just two months left in 2018, it’s time for marketers to start planning their budgets for 2019 – if they haven’t started already. Either way, it is a good…
Webbula has all the sweet data your next campaign needs. There are just a few weeks until Halloween and children aren’t the only ones allowed to be excited for this…
Getting any two email verification companies to agree on anything can be harder than wrestling a Grizzly Bear. Especially when it comes down to terminology. One company’s verification is another’s…
Email marketing is one of the most valuable tools Not-For-Profits (NFPs) can use to stay engaged and connected with donors and supporters. The goal for any NFP is to produce…
The countdown has already started. For email marketers, this holiday season is already full steam ahead. According to CPC Strategy’s survey results, 33.5 percent of shoppers plan on starting their…
OTT Marketing Cloud Webinar with Webbula : Leveraging Audience Data for Targeting purposesOn o Webbula is excited to announce that we will be apart of TruOptik’s 2018 Webinar Series. On…
Email is not dead, in fact it continues to grow in importance every year. Marketers are utilizing and relying on the speed, personalization, customization and targeting that email affords them…
We have teamed up with Ongage to present to you a informational report about the power of Multi-Method Email Hygiene, and how it can help to significantly boost deliverability. Email…
A greylisting is simply another way of protecting email users against potential spam attacks. Here’s how it works. A mail transfer agent (MTA) will use a greylisting (or graylisting)…
Data Appending is a Powerful Tool to have in Your Marketing Toolbox In the past some marketers have had a bad taste in their mouth in regards to data appends….
THE POWER OF EMAIL VERIFICATION AND MULTI-METHOD HYGIENE Back in July The Relevancy Group released a new research report entitled, “The Power of Email Verification and Multi-Method Email Hygiene” co-sponsored…
From the Desk of Webbula CEO, Vince Cersosimo Last month I used this platform to express my concerns regarding the evolution of our industry, specifically in regards to changes brought…
Finish off your Summer Email Campaigns with a nice cold refreshing Multi-Method Email Hygiene Summer is sadly coming to an end, and as email marketers, you’re packing up your…
Inbox Pros and Webbula have teamed up to create a white paper, “Increased Deliverability Starts With Good Email Hygiene” to give email marketers tips for best email practices. Marketers…
Fake it till you make it? We live in a world where submitting fake email addresses is increasingly becoming a serious issue. More and more consumers are guilty of doing…
Watch the Webinar The Relevancy Group recently released a research report entitled, “The Power of Email Verification and Multi-Method Email Hygiene” co-sponsored by the data quality experts here at Webbula….
What are the best practices for welcoming subscribers to your email list? Before you send out an email trying to sell something to your subscriber, you should make a good…
From the Desk of Webbula CEO, Vince Cersosimo I decided to write this column to express my personal concerns regarding what I perceive to be some significant and important issues…
Email Marketing can be an inexpensive way to reach your customers and prospects. Who wouldn’t want to take advantage of this tactic to gain more business and generate a healthy…
Join The Relevancy Group Webinar, sponsored by Webbula The Relevancy Group will be conducting a Webinar on July 25th at 1 PM EST on their recent research report, “The Power…
What are the ingredients of a good email campaign? Start with good quality content about your brand, wrap it around a nice design, and then hit the send button. Well…
THE POWER OF EMAIL VERIFICATION AND MULTI-METHOD HYGIENE The Relevancy Group has just released a new research report entitled, “The Power of Email Verification and Multi-Method Email Hygiene” co-sponsored by…
Have you ever tried signing up for a coupon, or anything else really, by using a fake email address only to have the form immediately turn red and get a…
Email marketing remains an extremely effective communications tool and is widely used in a wide variety of industries. Year after year, email continues to prove itself as one of the…
When it comes to saving the World from hidden threats, malicious moles, bots, nasty spam traps, and blacklisting – email marketers know they can rely on the Webbula SalesForce to…
It’s not a surprise that deliverability has always been a struggle for email marketers. You’ve probably come across many articles like this one with advice about how to improve your…
Dave is always smiling. (Except in the illustration above.) But when you meet him in real life it is probably the first thing you’ll notice about him. We suspect he…
What are Email Phishing Scams? Email phishing scams are one of the most dangerous threats in the email world today and humans happen to be the easiest bait. But what…
Julia is the latest addition to the Webbula SalesForce Team – which is the SalesForce Team here at Webbula. Even though that has nothing to do with the Sales Force…
Today everyone has an email address, whether it is used for communicating with friends, family, or for business. According to Inc.com, there is 4.6 billion email address in the world…
