Data Privacy Day was established to provoke a discussion and allow individuals and companies to take action to better protect their data. Society is generally unaware of how and why…
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Political campaign managers and marketers face the same challenges today that more traditional agencies and businesses face – an increasingly fragmented audience spread across a multiplying variety of platforms, media…
Let’s begin with an example. You have an email list with 2,500 customer contacts on it. From experience we can tell a lot about what that list is going to…
For the past eight years Webbula has been hard at work building incredible best-in-class solutions that assist marketers of all sizes. Innovative solutions that lead the way in Email Marketing,...
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STAMFORD, CT – December 8, 2017 – Webbula is proud to announce the integration of Webbula’s dataVault with Tru Optik’s Data Management Platform as part of the OTT Data Marketplace....
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Our crack team of Data Scientists spent the last few weeks pouring over billions of bits of data in search of the secrets behind Santa Enterprises. For those of you...
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Whatever term you happen to use, validation, verification, bounce check, or some variation on that theme – email hygiene is the cornerstone upon which every email marketing campaign should start….
It stands to reason that the home of data quality, Webbula, was born on this singularly perfect data day of October 10th (10.10). Since its inception in 2009, Webbula has…
September has already been a busy month for Webbula. Just in the first few weeks we launched insightData, went on our work retreat, and started to work on our fourth…
Webbula is thrilled to expand our products in response to the growing demand from our customers. Webbula is now proud to present insightData. This upgraded audience targeting technology will give…
Webbula is thrilled to be attending the Future of Email Conference in Chicago this year. This free September 7th event is the perfect place for industry leaders to discuss and…
Hello again to our Webbula friends and family! We are back with another employee spotlight. This month we are featuring our fearless jack of all trades, our Chief Operating Officer,…
Marketing is always evolving. From the early days of print advertising to today’s targeted advertising online, marketing has become a three-part system where every piece works together. Traditional, email and…
Which would you rather have? A giant cell phone that you carry with a battery pack, or would you rather have your small convenient iPhone. What about televisions? Do you…
Big data is big business. As more and more data providers strive to feed the growing demand for deep audience insights, the quality of the data being offered can drop…
It is May, which means it is time for another edition of Webbula’s employee spotlight. We are proud to introduce the first member of our marketing team Casey Chambers. Casey…
How has 2017 been so far for you? Have you seen success in your marketing efforts or have they been stagnant? Trends and new technology make the marketing world evolve…
Coupons and incentives are a crucial part of the shopping culture of today. If a consumer can get a discount of a product at one store, they are not going…
Well it has been a busy month for Webbula, between our retreat and all the trade shows, this will be the first employee spotlight blog in a few weeks….
Bad data can be the most infuriating thing in the world for marketers and agencies. We see this all the time with our customers. Organizations will acquire or purchase a…
As a consumer of content, signing up for an email list can always be a risky maneuver. Do you end up with informative and creative emails discussing a topic you…
Our February Employee Spotlight will be focusing on our Business Development Executive, Rich Kuminkoski. Rich is always ready to make a joke or discuss our favorite Pittsburgh sports around our…
Webbula might be based north of Pittsburgh, but we like to travel. In fact, starting this month, our Webbula team will be crisscrossing the United States to attend different trade…
Webbula wants to help your company succeed. We pride ourselves in the ability to help our customers deliver fantastic email campaigns. Webbula believes that data quality is an important aspect…
We hear the word fraud every day. Fraud could be used in various contexts, but it always relates back to the standard definition. Fraud is a deception that results in…
Society today is about always getting more. We want to find a deal so we get more than what we paid for. We want to have a better experience than…
Welcome to the first employee blog at Webbula. Once a month we will be giving you an insider’s glimpse into the wonderful world of Webbula and the employees that make…
It is still winter, but we hear buzzing. No, we are not hearing bees. Our minds are buzzing because we are talking about honeypots. Honeypots are a popular topic at…
Happy New Year! 2017 is here and it is time to list all of our New Year’s Resolutions. The next few weeks our lives will revolve around advertisements for weight…
The holiday season is here and just as The Elf on the Shelf® is watching to see if your children are behaving, Webbula can help make sure your emails are…
Black Friday is right around the corner. The biggest sales day of the year for many businesses and the kickoff to the highly lucrative holiday shopping season. Shoppers spend more…
7 factors to consider when shopping for data Big data is big business. As more and more data providers strive to feed the growing demand for deep audience insights, the…
When it comes to your email list, there’s a potential haunted houseful of threats creeping around and wreaking havoc on your campaign ROI. Identify these threats and eliminate them using…
We turned 7 today! What a journey it has been. Starting from an ESP in our early years, and blossoming into the handsome data technology company we are today. We’ve…
WEXFORD, P.A., Sept. 29, 2016 – Webbula, one of the industry leaders in providing marketable deterministic data, announced today that it has successfully achieved EU-U.S. Privacy Shield certification with the…
Dirty data might cost you more than you realize. Typos, outdated or incomplete information, spam traps, and other threats mean your messages don’t reach their intended recipients. This will cost…
Earlier this month, inbox.com officially notified their users that their 10+ year old free email address service will be discountinued. Users have until September 30, 2016 to upgrade to a…
Yahoo confirmed a massive data breach impacting 500 million users, which is a staggering 300 million more than initially thought by industry experts. This breach is already being labeled as…
Web forms are a handy tool for capturing that oh-so-important customer and prospect contact information. Chances are your website has a contact form with spaces for street address, email, and…
The ability to reach your customers on their phones and desktops, in email, and wherever they’re browsing online has a major impact on your bottom line. According to the data…
The health of your email list has a direct impact on the performance of your campaign. By understanding your email health and risks through a comprehensive email health checkup,…
The new Red Pill Email List Hygiene & Validation Guide helps marketers select the best vendor for their email list hygiene and verification services. Because data quality is a critical…
The steps your customers go through when they engage with your company are collectively known as your customer journey. The journey might include browsing online, experiencing your retail location, contacting…
Marketing automation is a proven tactic for driving lead conversion and the shortest path to purchase. But if you’re not getting the great results you hoped for, your data might…
In today’s ever-changing marketing ecosystem there is an infinite amount of data available. Marketers find it challenging to identify high-quality data that works. Learn how to find updated, fresh…
So you want to fire up your marketing efforts, and that in-house email list you’ve been building for years seems like a great place to start. If it’s been awhile…
It’s that time of year and back-to-school presents a huge opportunity for retailers. This infographic provides a quick glimpse of the $68 billion dollar opportunity, and how you can leverage…
Phishing attacks are on the rise, and they’re more deceptive than ever. An estimated 97% of people globally can’t correctly identify a sophisticated phishing email. Chances are your customers are…
There’s an old saying: If you keep doing what you’re doing, you’ll keep getting what you’re getting. When you repeatedly market to the same list and the same demographics, your…
Webbula, the industry’s most comprehensive data quality provider, announces the expansion of its data vault with 120 million additional email addresses and 268 million new mobile phone numbers through new…