An email marketer spends countless hours perfecting their email messaging, visuals and subject lines. Therefore, the last thing you expect after hitting send is deliverability, blacklisting, and sender reputation issues.
Additionally, Email Marketers either tend to forget about data health altogether or rather spend less money and chooses a verification provider. Whatever way an email marketers journey to email hygiene is, it’s important to know that an email list can be a ticking time-bomb, ready to explode any second. Dangerous threats are lurking within your email data that can damage your ability to use your data properly, impact your sender reputation, and directly affect revenues. Take a look at “What’s Hiding in Your Email Data?” to learn more about these specific threats.
In this article, we will see if email verification is enough to stop the fire in your email data. Let’s go over 4 scenarios on how an email marketer finds email Hygiene.
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