LiveRamp is the leading data on-boarder, empowering marketers to use their customer database in their choice of online advertising platforms for targeting, ROI measurement, content optimization, and more.
Lotame + Webbula partner to bring their clients seamless integration and access to the highest level of audience data. Webbula was chosen to be a Lotame Branded Data Partner because Webbula offers unique technologies to help clients find new customers and improve their current customer relationships. With proprietary in-house technologies, Webbula can clean, refine, enhance and enrich data. Webbula also creates unique ways to evaluate and apply data.
LiveIntent + Webbula partner to provide intelligent ad display within email newsletters and alerts. In near real time, Webbula’s Demographic and Automotive data provides the level of accuracy and detail needed to drive the ad display decisions within the LiveIntent platform.
Krux + Webbula partner to leverage our joint cloud-computing models that allow broad scaling to meet the needs of clients of any size with no performance degradation implementing technologies required to handle this kind of hyper-scale with real-time data management to support digital publishers and website operators.
ActiveProspect is a marketing automation middleware platform that instantly qualifies internet leads. It’s called middleware because the platform resides between web forms and lead follow-up applications, such as CRM and Email systems. We help internet marketers automate their unique processes for acquiring qualified sales leads, and for building accurate email subscriber lists. ActiveProspect enables users to combine multiple services in a single integration and create complex rules-based lead flows.
ActiveProspect + Webbula partner to add email hygiene, verification, and correction into a real-time, actionable lead flow. Bad leads are filtered from email follow up, and incorrectly spelled emails are remedied to improve ROI.