Privacy Center

Webbula’s Privacy Vision

We are committed to the responsible use of the information we obtain through our offline data resources. We strive to protect the data we maintain through the implementation of industry standard security measures and operational controls. We strive to protect consumer privacy through product design and operational controls and remaining at the forefront of companies committed to responsible data practices. We are committed to provide services to businesses that are equally committed to responsible and secure data practices.

Privacy For Consumers

Data Collection and Use.

Data Collected Online From Our Website (“Online Data”).  Webbula does not collect personal information through interactions on the website located at Webbula.com.

Data Collected Offline For Use In Our Products and Services (“Offline Data”).  Webbula licenses and collects Offline Data via third party data vendor contracts, data contributor relationships, and via public records (such as the downloading of government lists, census files, etc.). The data used and collected by Webbula includes identity verification information, public records, telephone records, demographic information and a variety of other types of data content with the exclusion of any type of regulated data (social security numbers, credit card numbers, etc.). Offline Data is used in the Webbula Products and Services as defined below.

How We Use The Offline Data We License And Collect.

The Offline Data that is licensed, collected, and used by Webbula is used in a variety of Webbula products and services, including the following (“Products and Services”):

  • CloudHygiene – “CloudHygiene” is a coded representation of a statistical analysis of an email address (similar in nature to industry-standard credit scores but based on non-credit data) to protect an email sender’s reputation and brand. CloudHygiene is designed to satisfy a wide variety of business objectives such as risk, hard bounce, and fraud mitigation for email marketers.  When an email address is processed through our suppression list, proprietary algorithms, and processes is applied to the transaction information, and a CloudHygiene flag is created. Once calculated, the CloudHygiene flag is returned to the customer.  Only the CloudHygiene flag is returned to the customer while the email address within our suppression list is not returned.  CloudHygiene can be used in Webbula’s Data Enhancement and Online Audience Targeting.
  • Data Enhancement – “Data Enhancement” is the process of adding or appending additional data attributes to a customer’s existing list.  Through a proprietary key based linking process, attributes or personal information is added to a customer list at an individual and / or household level. Webbula does not sell “lists” or “leads” and only enhances a clients already existing contacts.
  • Online Audience Targeting – ”Online Audience Targeting” is an offering where Webbula’s offline data attributes (not personal identifying information) are made available in online exchanges.  Webbula does not collect, place, or maintain 1st or 3rd party cookies. The offline attributes are onboarded into the online exchanges via privacy compliant 3rd party that replaces any personal identifying information with an anonymous cookie.  Utilizing a 3rd party onboarding partner ensures no personal identifying information enters into the online exchanges.

Consumer Choices.

Webbula provides consumers with the ability to opt-out of Webbula’s Marketing Services.

  • Opt Out – Upon receipt and verification of your Opt-Out request, Webbula will not use your information for Webbula’s Data Enhancement and Online Audience Targeting.  By Opting-Out, Webbula will no longer use your personal information in its Marketing Services.  This information will be used only to identify your record(s) in our databases for removal.  The Opt-Out as described here will apply only to the information as submitted by you on your Opt-Out request (for example, prior addresses or nicknames may not be recognized by the Opt-Out process). In the event your information changes (i.e. change in address, name change), your Opt-Out will not apply to the information you changed.  You can be Opted-In again if Webbula receives your information from our third party data vendor contracts, data contributor relationships, and via public records again. In these cases, you can submit a new Opt-Out request. Also note that initiating an Opt-Out will not prevent the use of your information under situations where Data Enhancement and Online Audience Targeting have already been delivered.  There may also be a delay of up to 5 business days from the date of your Opt-Out request before it is implemented and active. Click the Consumer Opt-out Request tab for instructions on requesting an Opt-Out of Webbula Services.

General Consumer Inquiries.

You may contact us by email at privacy@webbula.com or by postal mail at:

Webbula, LLC
ATTN: Privacy/Compliance
5000 Stonewood Drive
Suite 310
Wexford, PA 15090
 
 Copyright 2009 – 2017, Webbula, LLC. All rights reserved.

DATE OF LAST MODIFICATION February 14, 2017

 

Privacy Policy

Your privacy is important to us at Webbula, LLC.  This Privacy Policy explains how Webbula, LLC collects, uses, shares, and protects information.  Please take a moment to read this Privacy Policy to determine how your personal and other information may be treated.

ACCURACY WARRANTY.

Webbula endeavors to maintain only true and accurate consumer information.  Please note, however, that Webbula secures its information from a variety of third party sources.  Neither Webbula nor its employees, directors, agents, licensors, third party information providers, or vendors warrant that the information is accurate or error free.  If you have concerns regarding the accuracy of your information or use of such information, you may Opt Out.

Click the Consumer Opt-Out Request tab above for instructions on requesting an Opt Out.

OPT OUT STATUS.

If you are an individual consumer and can provide us with proper identity verification, you may request to Opt Out, which means Webbula will not use the information in its provision of Data Enhancement and Online Audience Targeting services.

Click the Consumer Opt-Out Request tab above for instructions on requesting an Opt Out.

COLLECTION OF PERSONAL INFORMATION.

Webbula may collect Offline information that identifies you as an individual, such as your name, address, email and phone number, from third party data vendor contracts, data contributor relationships, and via public records (such as the downloading of government lists, census files, etc.).

COLLECTION OF OTHER INFORMATION.

Webbula also collects and aggregates other information that is connected to your specific identity or household.  This information generally includes attributive, demographic, housing, financial, and automotive information.

USE OF INFORMATION.

Webbula does not gather information via the website www.webbula.com as Webbula only licenses and collects Offline Data via third party data vendor contracts, data contributor relationships, and via public records (such as the downloading of government lists, census files, etc.).

DISCLOSURE OF INFORMATION.

Except as provided herein, Webbula will not sell your information.  Webbula may share, sell, and / or license information from and about you:  (1) as may be required pursuant to lawful requests or in compliance with applicable laws; (2) to protect our interests, the website, or other users; (3) as part of the sale of Webbula or its assets; (4) with its parent or subsidiaries; (5) with third parties for commercial use; and (6) with our third party providers.  We may also share non-personal information we collect on an aggregate or anonymous basis for various business purposes, where permissible.

REMOVING OR UPDATING PERSONAL INFORMATION.

Keeping your information up-to-date is very important.  If you are an individual consumer interested in having your data removed from Webbula’s Data Enhancement and Online Audience Targeting services, please see the Opt Out section of this Privacy Policy for next steps.

LINKS TO OTHER WEBSITES.

We may provide links to websites that are owned or operated by other companies (“third party websites”).  When you use a link online to visit a third party website, you will be subject to that website’s privacy policy and security practices.  Webbula does not control these third party websites and is not responsible for any content contained on any such website.

SECURITY.

We seek to use reasonable electronic, physical, technical, and procedural safeguards to protect and limit access to the information you provided to us via this online service.  Unfortunately, no data transmission or storage system can be guaranteed to be 100 percent secure.  Additionally, please note that information you send to us electronically may not be secure when it is transmitted to us because we do not control the security of your delivery channel.

CHILDREN’S PRIVACY.

Our online services are not intended for children, and Webbula provides no products or service geared towards children.  Our website at www.webbula.com does not knowingly solicit or collect personal information online from children under age 18.

CHANGES TO PRIVACY POLICY.

We may change this Online Privacy Policy at any time.  Any changes will become effective when we post the revised Online Privacy Policy.  Your use of the online services following these changes means that you accept the revised Online Privacy Policy

CONTACT INFORMATION.

You may contact us by email at privacy@webbula.com, or postal mail at:

Webbula, LLC
ATTN: Privacy / Compliance
5000 Stonewood Drive
Suite 310

Wexford, PA 15090

 
Copyright 2016, Webbula, LLC.  All rights reserved.
DATE OF LAST MODIFICATION February 14, 2017

 

Consumer Opt-Out Request

  • First Name*
    0
  • Last Name*
    1
  • Phone*
    2
  • Email*a valid email address
    3
  • Home Street Address*
    4
  • City*
    5
  • State*select your country
    6
  • Zipcode*Zipcode
    7
  • Country*select your country
    8
  • 9

In order for us to process an Opt-Out request, we will need additional information from you.  The information you provide will be used to search our databases to determine what data, if any, is maintained in our systems that are associated with your personally identifying information.  We also use the information you provide to us to ensure that we can verify your identity and to prevent consumer identity fraud.  This information will be used only to identify your record(s) in our databases for removal.

Upon receipt of your request and Webbula’s proper verification of your submitted information, Webbula will process your Opt-Out and will discontinue the use of your information for Webbula’s Data Enhancement and Online Audience Targeting Services.

Please be advised that the Opt-Out as described here will apply only to the information as submitted on this request (for example, prior addresses or nicknames will not be recognized by the Opt-Out process).  In the event your information changes (i.e. change in address, name change), your Opt-Out will not apply to the information you changed.  You can be Opted-In again if Webbula receives your information from our third party data vendor contracts, data contributor relationships, and via public records again. In these cases, you can submit a new Opt-Out request.

Also note that initiating an Opt-Out will not prevent the use of your information under situations where Data Enhancement and Online Audience Targeting have already been delivered.  There may also be a delay of up to 5 business days from the date of your Opt-Out request before it is implemented and active.

Any Opt-Out requests that are submitted with incomplete data will not be processed.

General Consumer Inquiries

You may contact us by email at privacy@webbula.com/, or by postal mail at:

Webbula, LLC
ATTN: Privacy/Compliance
5000 Stonewood Drive
Suite 310
Wexford, PA 15090
 
Copyright 2009 – 2017, Webbula, LLC.  All rights reserved.
DATE OF LAST MODIFICATION February 14, 2017